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The measures support you so that your elaborately created newsletters and campaigns actually reach your recipients. Simply fill out and download More new customers through user onboarding campaign Best practices The conversion phase from lead to former lead or from new customer to inactive customer often takes less than a week. In order to counteract this circumstance, a provider from the iGaming industry has come up with an effective and individual user onboarding campaign.
In order for this campaign to be implemented, we at AGNITAS also Chinese Singapore Phone Number List had to get involved because it first required new functions in the EMM. The effort was immediately rewarded , the campaign is a complete success! Best practice: Read our detailed fact sheet here Summary: The most important things at a glance The iGaming provider achieves very good response rates (37% openers, 14% clickers) and can look forward to a conversion rate of 10% of all openers who were converted into customers after the first email.
Prerequisite for success Fast interaction with the potential customer The iGaming provider first asked itself the following questions: What exactly do our customers and interested parties expect when they register on our homepage? And what do we have to do to not let this contact grow cold while the lead is still “hot”? As in many other cases, the same applies here: small gifts maintain friendship! And especially among the target group of gamers, vouchers increase the urge to play and reduce the inhibition threshold for initial interaction.
For this reason, it is important that leads do not have to wait long for a suitable gift ! initial situation Status and affinity for vouchers available internally The iGaming provider already documented all bonus codes that the user received during their customer lifecycle as well as the status of the redemptions in a database field in its internal CRM system. All sales made by the player are recorded in another field.
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發表於 2024-3-7 15:37:31